How did this all get started?

In a word: family.

After Momma Starcher passed away, her four sons wanted to do something amazing together. They had devoted themselves to taking care of her in her old age and at her request, they went to live life to the fullest. Flying in to Toledo, OH they picked up matching Suzuki V-Storms and hit the road to hit 23 cities over the course of 40 days.